Mossinger Consulting is owned and run by Nicole Mossinger, a 12 year veteran in Marketing Communications and Internet Communications.
After her studies in Business Administration, with focus on Marketing Communications and Strategic Marketing, Nicole started her career in the computer industry in Germany.
As a Manager of Marketing Communications, she managed all promotional activities for seven software solutions teams. Among the activities were newsletters, direct marketing, trade shows and events.
An 18-month exchange program for young professionals brought her to California, where she worked for a dynamic manufacturer of high end portable PCs. During this time, Nicole created high impact multimedia presentations, a sales lead database and various printed materials. She wrote all press releases and feature articles for the German press, many of which were published in trade magazines. She was also involved in various international trade shows.
A new opportunity in high-tech Marketing Communications arose at an extremely fast growing manufacturer of highly customized computer components. Nicole innovated an automated inquiry handling procedure, which is supported by a complex Microsoft Access based database and is still being followed seven years later.
Nicole organized local and international trade shows, worked with the advertising agency on a very successful campaign, did media planning and placements, and managed all international PR activities.
She also designed interactive multimedia presentations, as well as regular PowerPoint presentations and corporate presentation templates. Direction of a corporate video was one of the highlights of Nicole’s multimedia experiences.
As the World Wide Web emerged, Nicole focused on the company’s web presence. She designed the first and second generations of websites, which were comprehensive sources of information and got a lot of praise from customers.
The company’s Information Technology offered a position that would allow her to learn more about E-mail and database systems for the internet. Nicole was trained in Lotus Notes and Domino and became a Certified Lotus Professional for Lotus Domino Applications development.
She managed the company’s Lotus Domino network with seven servers and over 1,000 users, while building new workflow applications and developing a browser based intranet. Among the workflow applications was a Marketing Communications request tracking database.
In parallel, Nicole had been approached by various business owners who were looking for a competent web design consultant. Nicole started Mossinger Consulting and designed websites for Contra Costa Public Auto Auction and The Law firm of Bohn & Bohn, LLP.
In early 2001, Nicole retired from her corporate position to pursue her own business and focus on Marketing Communications and web design.